With this in mind we have put time and effort into the design of our books and boxes and are obsessive about the quality of each and every one of them.

We chose the name Indigo Lane to reflect the spirit of the business. "Indigo" is the colour of ink used as far back as the construction of the pyramids and speaks to the time it takes to get things right. It is also the colour of wisdom. The word "Lane" is suggestive of taking the time to slow down and be reflective in the midst of the hustle and bustle of everyday life.

Our Acknowledgement Books are the first step in Indigo Lane's journey to perfecting and promulgating "The Art of Acknowledgement". We have a vision for not only producing a product that makes a profound difference in people's lives but operating our business in a way that in itself makes a difference in the lives of those we work and do business with. For us the "how" we do business and the "who we become" in the process is as important as the impact of our products. Without one there is no integrity in the other.

We love hearing from other kindred spirits - please feel free to e-mail us your thoughts or ideas.

moni@indigolane.com